如何增加我的產(chǎn)品入選促銷產(chǎn)品的機(jī)會(huì)？

Wish 定期在 Wish 應(yīng)用或 wish.com 網(wǎng)站上開(kāi)展促銷活動(dòng)，目的是為產(chǎn)品吸引更多流量。Wish 平臺(tái)上銷售業(yè)績(jī)非常好的產(chǎn)品可能會(huì)被選中參加此類促銷活動(dòng)。這些產(chǎn)品是由 Wish 根據(jù)產(chǎn)品的關(guān)注人數(shù)、轉(zhuǎn)化率和受歡迎程度通過(guò)系統(tǒng)自動(dòng)選擇的。

本文將為您解答有關(guān)產(chǎn)品促銷狀態(tài)的一些常見(jiàn)問(wèn)題。

如何增加我的產(chǎn)品入選促銷產(chǎn)品的機(jī)會(huì)？

• 添加尺寸和顏色信息至關(guān)重要，點(diǎn)擊此處了解如何操作。

• 切記要為產(chǎn)品添加合適的標(biāo)簽，點(diǎn)擊此處了解如何操作。

wish商戶平臺(tái)會(huì)自動(dòng)將您的產(chǎn)品推薦給曾收藏類似產(chǎn)品的 Wish 用戶。這是因?yàn)閣ish商戶平臺(tái)的后端相關(guān)性算法可以挑選出這些用戶，將您的產(chǎn)品推送到他們的 Feed 流中。用戶在 Feed 流中看到您的產(chǎn)品后，可以保存和分享給朋友。這樣就形成了“滾雪球”效應(yīng)：您的產(chǎn)品越受歡迎，出現(xiàn)在用戶 Feed 流中的機(jī)會(huì)就越多。

Promoted status for top-selling products

Wish regularly runs promotional campaigns to drive additional traffic to products in the Wish app or wish.com. Products that have been selling well on Wish may be selected for such promotion. These products are programmatically chosen by Wish based on their relevant audience, conversion, and popularity.

This article walks merchants through some commonly asked questions about the promoted status of their products.

1. How can I increase my products' chances of being selected as promoted products?

• Adding size and color information is critical. Click here for more information about how to do this.

• Make sure you add appropriate tags to your products as well. Click here for more information about adding tags to your listings.

We automatically promote merchants and their products to Wish users who've added similar items to their lists in the past. Thanks to our algorithm, we are able to pick out these users and pushes your products into their product feed. Users can then save your products and share them with friends. From there, it's a snowball effect: The more popular your product becomes, the more it shows up in users' feeds.

特別聲明：以上文章內(nèi)容僅代表作者本人觀點(diǎn)，不代表ESG跨境電商觀點(diǎn)或立場(chǎng)。如有關(guān)于作品內(nèi)容、版權(quán)或其它問(wèn)題請(qǐng)于作品發(fā)表后的30日內(nèi)與ESG跨境電商聯(lián)系。