wish商戶(hù)平臺(tái)如何選擇產(chǎn)品加入降價(jià)賦能活動(dòng)?
為了幫助商戶(hù)通過(guò)更多渠道提高產(chǎn)品曝光量并在 Wish 上提供有競(jìng)爭(zhēng)力的產(chǎn)品價(jià)格,Wish 特推出降價(jià)賦能計(jì)劃,您可以通過(guò)降價(jià)賦能活動(dòng)降低所選產(chǎn)品的價(jià)格,從而有機(jī)會(huì)獲得更多產(chǎn)品曝光量。此外,您的產(chǎn)品將比 Wish 上的其他同類(lèi)產(chǎn)品更具價(jià)格優(yōu)勢(shì)。
降價(jià)賦能計(jì)劃目前向中國(guó)大陸的部分商戶(hù)和中國(guó)大陸以外的所有商戶(hù)開(kāi)放。商戶(hù)參與降價(jià)賦能計(jì)劃后,不僅可以降低產(chǎn)品價(jià)格,還可以獲得相關(guān)的曝光量與 GMV 數(shù)據(jù)概覽,以便跟蹤產(chǎn)品降價(jià)對(duì)產(chǎn)品業(yè)績(jī)的影響。
您可以通過(guò)多種方法降低產(chǎn)品價(jià)格,包括使用 Wish 的降價(jià)賦能提議,或選擇產(chǎn)品創(chuàng)建新的降價(jià)賦能活動(dòng)。本常見(jiàn)問(wèn)題解答將重點(diǎn)說(shuō)明這部分商戶(hù)可以如何自行選擇產(chǎn)品來(lái)創(chuàng)建降價(jià)賦能活動(dòng)。
How to select products to create Price Drop campaigns for?
To help merchants increase product impressions via more channels and offer competitive pricing of their products on Wish, Wish’s Price Drop program enables merchants to drop the prices of select products via Price Drop campaigns for an opportunity to receive additional product impressions. In addition, merchants’ products will be competitively priced against other similar items on .
Currently available to select merchants based in Mainland China and all merchants based outside of Mainland China, the Price Drop program not only allows merchants to drop the prices, but also equips them with impression and GMV insights of the products afterwards, enabling them to track the impact of the price drop on their product performance.
These merchants have the ability to drop their product prices via several methods, including taking advantage of Wish’s Price Drop offers and selecting their own products to create new Price Drop campaigns for. This FAQ specifically focuses on how select merchants can choose their own products and create Price Drop campaigns for these self-selected products.
特別聲明:以上文章內(nèi)容僅代表作者本人觀點(diǎn),不代表ESG跨境電商觀點(diǎn)或立場(chǎng)。如有關(guān)于作品內(nèi)容、版權(quán)或其它問(wèn)題請(qǐng)于作品發(fā)表后的30日內(nèi)與ESG跨境電商聯(lián)系。
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